Invest Like the Best

Patrick O'Shaughnessy × David Vélez

Vélez sees fintech disruption in its first inning: roughly 90% of the $10 trillion consumer-finance market still runs through branches.Nubank serves 140 million customers with 10,000 employees, at about 3% of traditional incumbents' cost to serve.Its US launch and stablecoin-backed accounts in upwards of 35 countries test whether that efficiency can travel, with organic brand-building the key hurdle.